Verayo Anti-Counterfeiting Solution

Anti-counterfeiting requires a robust mechanism to authenticate any “thing” in the field. Counterfeiters should not be able to clone the mechanism or fool the system. Commonly used authentication mechanisms used today such as holograms, color-shifting inks, special printing etc., have been shown to be largely ineffective. RFID tags have been used recently for anti-counterfeiting, but basic RFID tags are equally prone to cloning and other attacks. Secure RFID tags (based on cryptography technology) offer stronger protection, but they are too expensive to be used at the item level in high volume.

Verayo's PUFs based unclonable RFID tags offer a cost-effective anti-counterfeiting solution. It is effectively impossible to clone the Verayo RFID chip, and the chip can be easily authenticated anywhere in the field. Verayo's unclonable RFIDs can prevent counterfeiting of high-value goods in markets such as:

• Pharmaceuticals
• Food, Liquor & Cigarettes
• Luxury goods

Solution Overview

Verayo RFID tags are embedded or attached to each individual product package by the manufacturer. Thereafter, as shown in the figure above, authentication information – silicon fingerprints are collected from each RFID tag and stored in a secure database before it is shipped. Whenever the product is sold, the retailer or the consumer, securely and reliably authenticates the product using the Verayo RFID tag and a low cost RFID reader. The RFID reader identifies the Verayo RFID tag attached to the product package, and extracts a silicon fingerprint. If this silicon fingerprint matches one of the silicon fingerprints for this particular Verayo RFID tag stored in the secure database, the RFID tag, and hence the product, is authentic.

Verayo RFID tags can be read by industry standard RFID readers available in various form factors, such as check-out units, PDAs and even mobile phones.